1st "Virtual Reality as a Transformative Technology to Develop Empathy" Conference.
By the "empathic Reactive MediaLab Coalition" (eRMLab Coalition).
avatar for Alexander Silva Lopera

Alexander Silva Lopera

Neurons Inc. Neuromarketing for VR
Copenhagen (Denmark)
Alex is a psychologist who applies Neuroscience methods to assess everything that comes to his hands. From Coca-Cola ads to VR porn clips. He came from Spain to Denmark to join Neurons Inc: a multidisciplinary team that includes economists, architects, VR artists and electricians from all over the world. They test the brain reactions to virtual environments, architecture, and subliminal advertising.